Lately we've been talking about recycling your content. ⁠ ♻️⁠ What does this mean? ⁠

Well, you have a mission statement, right? Or a goal for the year, or a service you offer? When is the last time you shared it? And, how did you share? How could you share it differently?⁠

Is your ideal client aware of your mission or your service, and how it would benefit them? ⁠ ⁠

1. Try a video! We’ve shopped around and demoed a variety of sites, and we’re big fans of Promo. It’s fairly intuitive, has great music, video clips, and is reasonably priced for what the tool provides. Oh, and they offer a monthly social media posting calendar, so you don’t always have to create ideas from scratch. (And, yep, you guessed it, that’s an affiliate link.)

2. Make a flyer or poster instead of just posting a picture with a caption. You’ve said it once, now say it again with different graphics, or a concise quote or testimonial. Canva is our top choice for easily creating digital posters, flyers, etc. They offer templates for a variety of outlets, so you don’t have to worry about sizing, cropping, and making sure your work fits on the platform you’re using.

3. Create a poll or questionnaire.⁠ Create some engagement with a poll, even if it’s just yes-or-no questions. Instagram has multiple features in their Stories for asking questions. You can also easily track who has watched your Stories and engaged with them, so you can follow up with them directly if you so chose.

Seriously, with today's plethora of digital marketing avenues, the possibilities are almost endless.

Alternatively, if you'd rather have the experts take this task of your hands, you know where to find us! 😉⁠

We’re sure you have other ideas on how to reuse/reshare your content. Please let us know your favorites!